![Kate Isbey](https://paragon-dcx.com/hubfs/Hubspot_Author_Template_KI.png)
This innovative work has also earned Avanti West Coast the distinction of ‘Best Loyalty Initiative Within Travel’ at the International Loyalty Awards. This award also highlights the effectiveness of Club Avanti in significantly enhancing customer loyalty and engagement within the travel sector.
Responding to these two brilliant award wins, Hannah Stapleford, Marketing Activation Director at Paragon DCX, said: "These awards are a testament to the hard work and creativity of our team. We are honoured to be recognised for our efforts and grateful to our clients and partners for their trust and collaboration. Together, we continue to push the boundaries of marketing excellence."
Mark Murphy, Head of Loyalty at Avanti West Coast, said: "We've been overwhelmed by the response to Club Avanti and the growth in membership shows no sign of slowing down. Members really appreciate the discounts and the chance to earn free tickets. It is our way of saying ‘thank you' and we have plans for building in additional benefits moving forward.”
We are excited to continue this amazing partnership, delivering value to Avanti West Coast and its customers.
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