Greene King is the UK’s largest pub retailer and brewer. It owns more than 2,700 pubs, restaurants and hotels throughout the country including Chef & Brewer, Hungry Horse, Loch Fyne, and Wacky Warehouse.
Greene King approached us to create a suite of mobile apps for 7 of its dining brands, including Fayre & Square and Flaming Grill.
The aim of the apps was threefold - to increase the uptake of its nationwide customer loyalty scheme; to deliver personalised offers to customers; and cement the Greene King brand as a digital leader.