DCX acquires Twelve, bringing new brand, advertising, shopper marketing, and experiential offerings to clients

Paragon DCX, a leading full-service digital transformation and marketing agency and consultancy, has announced the acquisition of Twelve, a creative brand activation agency, to bring brand, advertising, shopper marketing, experiential, and an enhanced retail and leisure offering to clients.

Twelve will introduce new capabilities and expertise to Paragon DCX and its clients in omni-channel connected shopper strategy and delivery across physical, ecommerce, social, and direct to consumer.

The agency’s long history of working with clients in the retail, FMCG, and leisure sectors will allow Paragon DCX to deepen its relationship with brands in these markets, broadening its client portfolio and offering newly enhanced solutions and consultancy to more companies.